What is PANTONE INSIDER PREMIUM?

Pantone Insider Premium is your ultimate resource for comprehensive color intelligence. Designed to bridge the gap, Insider Premium licensing offers the insights you need to stay ahead in the competitive market. Here is how it can revolutionize your approach to color:

Macro and Local Color Trends: Get a broad and detailed view of color trends globally and locally.
Key Color Directions: Stay updated on the key color directions that will shape the future.
Global Color Highlights: Discover which colors are trending in major cities worldwide.
Educational Insights: Learn about color usage and explore the psychological impact of different hues.
Strategic Planning: Use color insights to inform your planning, keeping your brand relevant and ahead of the competition while saving valuable time.

Pantone Insider Premium is an invaluable asset for all business, offering the critical color intelligence to make informed decisions and maintain a competitive edge. Unlock the full potential of color in strategy.

Pantone Insider Premium covers:

Education

Color Psychology
Color Theory
Color & Commerce

Topical

Cityscapes
Color News

Macro Trend

Seasonal Trends & Themes
Color Stories

Pantone Insider Premium will provide monthly seasonal topics and multiple new articles each month including:

Interior Design
Beauty
Automotive
Color of the Year
Partnerships
Seasonal Insights
Fashion Trends